Products & Services

Pricing Strategy » Price Simulation and Optimisation

Simulating the results of a proposed pricing structure and forecasting the impact on portfolio volumes and margin is a fundamental part of business operations. Quantium helps clients to construct a robust process and set of tools to quickly and accurately simulate the outcome of any proposed pricing scenario. This process allows clients to:

• Asses how each pricing lever will impact different customer segments in different ways
• Identify customer segments to protect from any pricing change
• Allows managers to focus on strategy
• Maintain a high level of confidence in financial and other metrics
• Test a wide range of pricing options
• Test new pricing regimes on specific segments

Optimisation is a natural extension to price simulation and price elasticity. Mathematical models are constructed to determine the optimal price for each product and market segment, subject to a set of rules and constraints imposed on the process.

 

"The results Quantium have helped us to achieve have been very positive. They fully engage in our commercial challenges, apply a sophisticated technical approach and are a highly committed and potent extension to our team."

 

 

 

PriceOptimiser^®

By developing a robust understanding of demand and cost we can simulate the effect of different pricing strategies prior to implementation. This enables benchmarking of different pricing decisions on overall KPIs, as well as across different customer segments within the portfolio. Informed trade-offs between growth and profitability can be made with confidence.

 

Our PriceOptimiser software can be used in circumstances where many complex scenarios need to be simulated, in order to clearly identify the appropriate trade-offs to meet business requirements.