Products & Services

Software » WebScout^®

WebScout is a unique product developed by Quantium Digital to allow companies to monitor their competitors in real time, using freely available information published online.

WebScout acts like a human 'mystery shopper', visiting the specific area of a site and extracting the relevant information. If necessary, Webscout can be set up to make choices and input any information as required by the site, in order to extract a specific response. The process is repeated based on a volume requirement and predetermined timetable. This could be weekly, daily, or in some instances every 15 minutes.

Product managers use WebScout to understand market dynamics and market share across key competitors and product ranges. Pricing managers use Webscout applications to maintain real-time understanding of prices being offered to their customers and prospects by competitors. These insights and trends are often central to strategies looking to maximise the strength of response and financial return.

Webscout is characterised by the following:

• Accurate - Based on information published by competitors on their websites for use by their customers
• Current - Makes competitor information available on your desktop - updated as often as every fifteen minutes
• Reliable - Ensures that competitor information is tracked continuously without costly breaks in information flow
• Time Saving - Allows users to incorporate their own information and customise reporting to replace existing time consuming manual processes
• Instant Notification - Preselect notification rules so that certain changes are notified via email as soon as they happen
• Insights - Information is displayed in a way which allows the key insights to be understood immediately